Saturday, May 1, 2010

Launching AZ Research Partners

IMRS Advisory Pvt. Ltd., India’s fastest growing marketing research company, ties up with BMI Research of Southeast Asia a leading market research and consultancy company, to simultaneously launch services across countries like India, Japan, Indonesia, Malaysia, Sri Lanka, Nepal , Bangladesh, Singapore and Hongkong. BMI have traditionally had a strong presence across SE Asia while IMRS has been the fastest growing market research agency in India over the last 10 years. With the launch of AZ Research we strengthen our commitment towards the Southeast Asian market by offering a wider range of services.

AZ Research has been founded by industry veterans with a mission to go beyond traditional research and provide complete solution to marketing information needs of companies. We also organize brand workshops with all stake holders to analyse the current brand identity and strategise to create the desired identity with stretch limits for brands.

As a completely new activity AZ Research will now also provide to their clients a unique service of conceptualizing and designing of Brand identity elements. Continuous feedback from the new online consumer panel would give the company a cutting edge to raise early warning signals for clients in case there is any brand identity crisis brewing in the market place.

We are also launching research using social networking in a formal manner for the first time in India. Follow us on face book - http://www.facebook.com/pages/AZ-Research/107389179281182.

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